Enabling Social Business in Technology Companies

Social technology leaders are perceived as innovative and have a positive impact on their organization's information sharing and reputation.

Social employees put a face on and create a voice for the organization by delivering thought leadership, effective customer communications, and impactful branding activities that enable the business.

Socially Savvy have partnered to deliver a social business and personal brand building program with many technology firms. Below are highlights from past customers and an overview of the social business and personal brand building program.

InterSystems

As part of the quarterly business unit review meeting, the InterSystems global marketing leadership team participated in a social business and personal branding workshop.

The goals achieved in the workshop included activation and optimization of LinkedIn profiles, garnering a common knowledge and skills standard and commencing the social business journey to amplify and enhance the corporate brand voice and digital identity.

InterSystems continued its social business journey by trainings it sales team including the leadership and 50+ sales personnel.

EQengineered (click to case study)

Cantina (click to case study)

The social business and personal brand building program includes a:

1. Professional development in-person and/or online workshop(s)

2. Participant workbook

3. Online video course

4. Presentation deck

Workshop Agenda

Introductions (name, responsibilities, and goals)

Introduce Social Business & Personal Brand Building: The Social Moment

Train on LinkedIn Optimization Scorecard / LinkedIn Insights

Train on Twitter Optimization Scorecard / Twitter Insights

Present Best Practices for Growing & Deepening Your Social Network

Become an Original Content Creator

Develop Audience, Authority, Reputation & Influence

Educate on Daily Social Business To Do List (Personal Process Re-Engineering)

Summarize Workshop (what we learned, discovered and next steps)

Closing Thoughts – Take aways and open questions

If interested in learning about the value of the social business and personal brand building program, please take a look at our recent blog, The Socially Savvy Technology Services Company.

For more information, contact Mark Hewitt at either mark@sociallysavvy.com or by phone at 617.448.4255.