As the landscape of corporate communications continues to evolve, organizations are focused on social business engagement programs that are actionable, measurable, repeatable and reportable.
The professional use of social media (aka social business) is mainstream and integral to future business success. But what if your organization is a laggard with no structured program? Or what if your firm is engaged in social business but is not seeing the results it desires?
When beginning a social business program, pairing employees and facilitating peer-to-peer collaboration in social media learning will assist to accelerate successful employee activation.
Establishing your firm's reputation as a trusted and valued resource through thought leadership and subject matter expertise via social media builds brand strength and awareness.
